Arbitron is testing their new portable citizenry meter , a machine capable of pass over all medium you ’re exposed to throughout the daytime . The twist rely on enter telly and radio stations that encode special inaudible audio markers in their programming . Arbitron is act upon on the next embodiment of the equipment , which will include RFID ( for recording intake of magazine , newspapers , your breakfast and the like ) and GPS . The answer of the machine so far have evidence that hoi polloi are exposed to far more media than they either remember or admit to .
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