Well , well , well . It appear Apple has finally address those pesky rumors that the fellowship ’s executive aremeddlingin the hand composition of its stream platform offerings . And listen up crew , some of this clobber is ( at least by the society ’s standards ) not for the lilliputian ones .
Here ’s how this fun rumor started : Back in September , theWall Street Journalran a sweeping account on what we now bang as Apple TV+ , the streaming product that will house all of Apple ’s original programming . Citing rootage conversant with the matter , the Journal reported that Apple was highly prickly about excessive violence , sexual urge , or foul language in its various product . break what we have intercourse about itsoriginal seriesso far , this scans .
https://gizmodo.com/apple-tv-swears-it-wont-be-as-shitty-as-netflix-1836012093
Photo: AP
But according to Apple ’s older vice president of internet software and services Eddy Cue , that ’s not so ! In fact , he said in an interview withBritish GQpublished Monday , Apple ’s serial The Morning Show starring Reese Witherspoon and Jennifer Aniston is “ a show about women in the workplace and some of the issues that fall out to them are decidedly not appropriate for you to observe with an eight - twelvemonth - old . ” What could these thing be ? !
“ The language , ” harmonize to Cue , who enunciate that “ there are other thing . But I do n’t require to cosset it . ” In its pursuit to have something for everyone , Cue order , the streaming platform will have show intend for minor and others “ dedicate to mature adults . ” The mind wonders !
When the Journal reported the bruit forbiddance on content that would so much as provoke an eyebrow , it also said that Tim Cook was instrumental for torpedoing Dr. Dre ’s semi - biographical Vital Signs , which he reportedly take for too red . That Cook was in the kitchen and so heavy need himself with scripts appeared to be corroborated by aNew York Postreport in March that cited a producer as arrogate the Apple CEO “ is giving tone and getting imply , ” allegedly even write notes that read , “ Do n’t be so mean ! ”
hear , I ’m not trying to suggest that Tim Cook has read a break from incline a multibillion - dollar troupe — one of the most brawny in the world , you might say — to score up the writers room of Apple ’s handful of forthcoming series . Butone lookat the offer already announced for Apple TV+ makes for kind of a yawning . And we do n’t even need to go HBO - levels of nudity , profanity , and violence . Something other than itscurrent rosterof “ meh ” master might be skillful .
As we ’ve already watched Netflix bomb calorimeter this stunningly , is some great — or even good — content really too much to ask ?
AppleApple StreamingStreamingTim Cook
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