As the Outdoor Industry Ditches ‘Forever Chemicals,’ REI Lags Behind
Last workweek , REI Co - op stores around the country closed for Black Friday . It ’s a company tradition date back to 2015 , where the outdoor retail merchant asks client to “ opt outdoors ” rather than take part in a post - Thanksgiving shopping fling . But there ’s one thing that REI has n’t yet opt out of : a class of chemical compound known as “ forever chemicals ....